Monday, 30 January 2012

Workshop Exersice

WorkShop Exersice


Q-1 Draw a supply-side / sell-side map for a business which is to sell TV programmes online and is to compete with Google TV and Apple TV.


 The above diagram shows us the business map for selling Online TV programmes. The map also shows two different sides of E-business supply side and sells side. Here to compete with the Google TV and Apple TV the company provides interactive program packages to customers.  The company also provide trail packages and better services then other brands by which company can compete other companies in market. The Business also needs to do marketing and advertisements of their service through which company can increase their targeted customers and organization. With the on-going trend of High Definition quality video and 3-Dimensional video company will also provide better services and generate revenue for the same. The company will also provide interactive program packages then other brands like Google TV and Apple TV.

Q-2 Who is the client?  What is the model of operation and revenue? 

 The clients will help us to generate revenue. List of clients are as follow:

·         The Targeted Customers who watching Online TV through Websites.
·         Customers who watch TV programmes at their home.
·         Customers who are interested in High Definition and 3-Dimensional Quality Videos through website and TV both.
·         Different Organizations are also targeted to increase the revenue.

Q-3 What are benefits and Risks Involved? 

 A-3 The benefits involved in selling online TV programmes are as follow:

·         Different Channels and List of Programmes.
·         Through providing HD and 3-D quality video company can increase their no. of customers and generate income.

The Risks involved in selling online TV programmes are as follow:

·         To have License for broadcasting videos.
·         To stand out from the crowd you have to be different so it’s difficult to survive in market and compete with big brands like Apple TV and Google TV.
·         Requires large disk space for programmes.



 





 


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1 comment:

  1. Jose-Rodrigo30 January 2012 at 04:42

    I like the post and the diagram, they are both clear. Your idea of competing shows a good promise to take some of the clients to your service from traditional ones (Netflix, Apple, Google TV). The risks need more detail as to specifics of entering into this market. You can now expand on the online value proposition of this company, and also look at the whole environment if you add your own component of the SLEPT analysis. I look forward to see the next post ! Well done guys. See you soon, JR

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